From costume pieces doubling as décor to cocktails named after Jimi Hendrix songs, Hard Rock Café ain’t your mama’s hamburger joint.

On June 2, 1986, when Calvin Gilmore opened his doors to the first paying customers of The Carolina Opry, few locals or vacationers knew what to expect. Another country bar? Maybe Hee Haw at the beach?

Summer programing for children and adults at the Myrtle Beach Art Museum is entertaining, educational and important.

Bobby Collins has toured with Frank Sinatra and Dolly Parton, has appeared on all three “Tonight Show”s, earned a Grammy nomination, written a best-selling book and performed at the White House, but coming to Myrtle Beach is a highlight of the comedian’s year.

Want some strings to accompany your sun salutations?

Miranda Paulsen has enjoyed attending the Carolina Country Music Festival in Myrtle Beach during the event’s four year residency on the Grand Strand.

In the 1950s, Myrtle Beach was not as booming the first week of June as it is today.

There’s no excuse to hear, “There’s nothing to do” between May and September on the Grand Strand.

While this time of year is normally a transition time from spring to summer displays, Brookgreen Gardens’ director of marketing Lauren Joseph said, “There is always something blooming.

Whether you own a classic car or just like to look at them, there’s a place in Myrtle Beach that has plenty for you to enjoy.

What began in 1981 as a small waterfront gathering, the World Famous Blue Crab Festival has grown into a premier event that draws visitors from all over the country, and yes, overseas.

Grab a chair, head over to the 14th annual Mayfest on Main Festival and help bring in the summer season.

For country musician Jerrod Niemann, music has always been a part of his life.

This year, kids can take their Moms to Myrtle Waves for Mother’s Day, and take their Dads to Myrtle Waves or Wild Water & Wheels for Father’s Day.

The attention to detail that goes into Hook & Barrel and both Croissants Bistro & Bakery locations isn’t limited to the preparation and serving of the food.

Dinner at Crab Daddy’s Calabash Seafood Buffet is all about casual, affordable family dining.

Restaurant owner Tevos Zatikyan loves to make his guests happy.

The Ground Zero Dragon Boat Festival brings “a fun day for a great cause,” which is how the ministry’s advancement director, Kaydee Culclasure describes the event.

There’s a whole lot of new fun planned at this year’s Horry County Fair, as well as favorite events returning to the 10-day event.

Asian, Cuban and Mexican cuisine options are some of this year’s additions to the three-day Food Truck Festival set for April 26-28.

It’s not unusual for you to find Angela Rice with her head buried in the sand.

Josh Blue was about to board a plane to come perform in Myrtle Beach last September when Hurricane Florence decided to change his plans and shut the city down.

Broadway Grand Prix is opening earlier this year, updating its Pro Track, and making the big, bigger and biggest packages even better.

Myrtle Beach is one of the top spring break destinations in the country. Beautiful beaches, delicious dining, specialty shops and unique attractions combine together to give visitors their most memorable days and unforgettable nights of their vacation.

Put on your brightest green attire and head to North Myrtle Beach for a day of fun and excitement!

Visitors from the north can experience all the delights of Horry County during 2019’s Can-Am Days celebration.

How well do you know your spouse?

Whether it’s the pottery studio, the monthly classes for ages 3 – 18, the programs for home schoolers, veterans or people with special needs, or the ongoing exhibitions, the Art Museum of Myrtle Beach literally offers something for every taste and age group.

The “ultimate shopping experience” returns to Myrtle Beach this February.

One of country music’s biggest up and comers is returning to Myrtle Beach.

Along with customer favorites, The Wacky Rabbit also has new lines of merchandise, its signature customer service, and of course, its trademark delicious fudge.

While the words “philately” or “deltiology” don’t roll off too many people’s tongues, everyone knows what stamps and postcards are.

39 years ago, a small town pair with big dreams moved to Myrtle Beach from Steubenville, Ohio, with the intent to duplicate the family’s well-known Italian sausage and meatball sandwich shop.

Whether you slurp it, spoon it or even drink your soup, you won’t want to miss the 23rd annual Souper Supper on Sunday, Jan. 20, from 11:30 a.m. – 2:30 p.m.

The Christmas decorations are packed up for another year, the New Year’s Eve bubbly is all gone…but we still have to eat!

The Oceanfront Merchants Association is dedicated to bringing you free family entertainment all year long, and January is no exception!

According to the North Myrtle Beach Chamber of Commerce, there are many reasons why visitors should take a look at the North Strand for their vacation.

Legends In Concert and Troupe America, Inc. are proudly bringing the national touring show “Church Basement Ladies” to Myrtle Beach, running eight performances Jan. 16-20, 2019.

Flashback Cinema at The Market Common’s Grand 14 is all about nostalgia.

Even if you don’t imbibe in wine, the Rivertown Wine-Around should be on your January to-do list.

Tupelo Bay Golf Center’s motto is, “Use all your clubs, but only three hours of your time,” and it’s the ideal place for both traditional and just-for-fun golf.

From the historic sites of Georgetown’s Front Street to the natural beauty of the Marshwalk, Georgetown County is filled with lots to do, see, enjoy and explore.

Enjoy blackjack, a buffet and a boat ride all at the same time.

The pumpkins are gone, and ornaments, wreaths and stockings are on display in their place.

The Original Christmas show on the Grand Strand is poised for an incredible reunion season at The Carolina Opry Theater.

The Dickens Christmas Show & Festivals re-creates a Holiday Victorian Marketplace complete with everything from an exhibit of Santa Through the Ages to high tea.

The challenges Sherry Strickland Martin has faced haven’t stopped her.

Talk about romantic!

Steven Gershon and his family are delighted to welcome back patrons at Gershon’s New York Deli beginning November 2018.

Some folks call it the Intracoastal Christmas Regatta. Others call it Yachts for Tots. Still others know it as The Boat Parade.