Five Points in Myrtle Beach is the area on Kings Highway just across the road from the former Pavilion site.
Once a thriving business district, this section of town also sometimes called the Superblock, fell into disrepair over the last decade or so with businesses coming and going.
The city recently targeted the area as a major crime spot, especially several of the nightclubs, a designation disputed by the club owners who remained there.
But this past year, many of the merchants have banded together to bring Five Points back to prominence and get more locals and tourists to head to that part of the city.
A Five Points Business Association has been established and the group has been working hard to clean up the area and get the city to pay more positive attention to the district.
Their work has not gone unnoticed.
The Coastal Carolina Association of Realtors has taken on the Five Points district as a special project, realizing the marketable potential of a viable retail, restaurant and nightclub area in the city.
And on Sept. 24, the business association and the realtors are joining to put on the inaugural Plaza City Market between 9th Avenue North and Nance Plaza.
The day long festival will run from 9 a.m. to 4 p.m. and will feature entertainment and fun for the entire family.
Attendees can enjoy everything from yoga and Zumba to a wide variety of musical entertainment.
A Kids Zone from 12-4 will feature balloon animals and face painting.
Adult “kids” can enjoy a beer and wine garden along with food trucks and more than 50 vendors offering a variety of wares and services.
John Krajc, who heads up the Five Points Business Association, said he hopes this festival will be the first of many for the area.
“The businesses here have been working hard to get this area back to where it needs to be,” Krajc said. “This can be a thriving destination just like Five Points in Columbia and other cities.”